Tuesday, 19 November 2013

Your Website's Health & Fitness Program


Last week I attended the Digital Growth Summit in Santa Monica, CA. We received updates on the many digital strategies that make up today's marketing toolbox.

Here is one basic concept related to your website:

The days of stagnant websites are totally over.

Moving forward, our web strategies must be living, breathing entities.

Here is an infographic on how to make sure your website gets found in the overflowing Internet:

Swell Strategies website optimization
Virginia Ginsburg is founder and chief consultant at Swell Strategies. She is passionate about supporting small business owners and entrepreneurs in starting and running successful enterprises. An avid reader, in this blog she reviews books and articles and relates specific learning points back to entrepreneurial businesses.

Saturday, 16 November 2013

Paper Bag Making Machine for Set Up a Small Business

Paper Bag Making Machine for Set Up a Small Business:-

Demand of Paper Bags:
The demand of paper bags has been increasing day by day. Paper bags are used in shopping malls, various shops. With this Automatic Paper Bag Making Machine, you can make upto 42” size paper bags.

How to make Paper bags with Paper Bag Making Machine:
At first you have to buy paper role from the market. It is available in cheap price in the market of Rajabazar and Baithakkhana market in Kolkata. The price is approximately Rs.25 to Rs. 30 per kg. The price may vary on the quality of the paper. Now put the paper on the indicated place of the machine and set the size of the bags you want. The start the machine and paper bags will be made automatically.
With this Paper Bag Making Machine you can make upto 150 bags per hour.
It needs 2 hp motor and 220 volts to operate the machine.

Price of the Paper Bag Making Machine:
The price of the Paper Bag Making Machine including motor is approximately Rs. 14 lakh.

Where to buy the Paper Bag Making Machine:
Bharat Machine Tools Industries,
61, Ganesh Chandra Avenue,
Kolkata-700013,

You can find many companies manufacturing a wide range of Paper Bag Making Machine. Their machine matches high technology electronic control.  

To read the reviews and buy the Automatic Paper Bag Making Machine visit websites
http://www.friendsenggcorp.com/paperbagmakingmachine.html
http://www.friendsenggcorp.com/paper-carry-bag-making-machine.html
http://www.skenggworks.net/F72946/automatic_paper_bag_making.html
http://umcindia.in/Automatic%20Paper%20Bag%20Making%20Machine.html

15 Nov 13 KK

Thursday, 14 November 2013

Give to Get

give and take virginia ginsburg
Give and Take: A Revolutionary Approach to Success, byAdam M. Grant Ph.D. 

What He Says: Often in our culture we believe that we need to be ruthless "takers" to succeed, and that the most powerful people in business are jerks.

This book debunks that as a myth, and says that in fact the most successful people in business are givers by nature. But ... it turns out that the least successful are also givers.

So, what gives? In order to be a successful giver (and businessperson), you have to be strategic in how you give. Don't just do it willy-nilly.

What This Means For You: I have met many small business owners who think they have to work on their "jerk muscles," which tells me that they are feeling taken advantage of. Typically, these entrepreneurs are classic "giver" personalities who just need some support in creating boundaries to turn their giving nature into an asset instead of a liability.

As with all strengths, giving is a huge asset that has the potential to cast an equally huge shadow liability. To optimize your potential for success, don't stop giving, but set firm boundaries, especially when you're interacting with takers.

Virginia Ginsburg is founder and chief consultant at Swell Strategies. She is passionate about supporting small business owners and entrepreneurs in starting and running successful enterprises. An avid reader, in this blog she reviews books and articles and relates specific learning points back to entrepreneurial businesses.

Wednesday, 13 November 2013

Pay Attention to the Feedback You Reject

you are not so smart virginia ginsburg
You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself, by David McRaney

What He Says: One topic covered is "Confirmation Bias," in which your brain pays attention only to what it's seeking to confirm (and ignores all data contrary to its belief). In this way, your brain acts as a filter, desperately working to tell you that what you already think is true is, in fact, true (even if it's not!).

What This Means for You: Entrepreneurs can fall far as a result of confirmation bias. As soon as you begin to believe something is true, your brain works hard to make sure you are right about the way you see yourself, your business, and the market at large. This is how companies large and small fail - they believe their own stuff, and thus don't see massive change on the horizon.

What You Should Do: Pay more attention to contradictions. Don't allow your brain to miss evidence and opinions that are contrary to what you already believe to be true. Make it a practice to continually seek contrary evidence. You don't have to take it at face value, but you should definitely consider whether it is true.  

Virginia Ginsburg is founder and chief consultant at Swell Strategies. She is passionate about supporting small business owners and entrepreneurs in starting and running successful enterprises. An avid reader, in this blog she reviews books and articles and relates specific learning points back to entrepreneurial businesses.

Thursday, 7 November 2013

When Having a Strategy is a Bad Idea

strategy paradox virginia ginsburgThe Strategy Paradox: Why committing to success leads to failure (and what to do about it), by Michael E. Raynor

What He Says: It turns out that the critical elements of success in business starts with the very same ingredients as failure. The paradox is: Strategies with the greatest possibility of success also have the greatest possibility of failure.

Victory requires valiant action - and this necessitates the risk of defeat.

The opposite of success is not failure; it is mediocrity.

Nobody can accurately predict the future based on the past. There are too many unknowns and external factors over which the company has absolutely zero control. Leaders should focus on managing strategic uncertainty vs. locking down a strategy that will stand the test of time - none will do so.

What This Means for You: As an MBA student, I was trained to assess risk and create strategy based on known factors. But once I entered the entrepreneurial space, I recognized that this simply isn't enough, and the most successful entrepreneurs aren't marching along like toy soldiers, following a specific strategy to completion, and then setting another one. They are continuously taking big risks, only a small percentage of which pay off.

This book does a great job of demonstrating how strategic plans can be misguided and actually work against the possibility of building a great company. I think every entrepreneur needs to evaluate her risk tolerance, and build a strategic uncertainty engine in which she consistently explores new ideas nimbly and with the minimum possible caution given her individual goals and personality.

Virginia Ginsburg is founder and chief consultant at Swell Strategies. She is passionate about supporting small business owners and entrepreneurs in starting and running successful enterprises. An avid reader, in this blog she reviews books and articles and relates specific learning points back to entrepreneurial businesses.

Monday, 4 November 2013

The New Tax Act Vampires - Avoiding the Bite

The ghosts and ghouls, the witches and zombies have vanished as surely as your candy jar emptied.  The Halloween decorations are stored in the closet until next year.  However, not all the blood sucking vampires disappeared.  The income tax provisions of the Affordable Care Act still wait to drain your bank account by year end.   Worst of all, a number of the provisions may combine in unexpected ways to cost you thousands in additional taxes.  Careful planning  before year end might save you some financial hemoglobin.

The new income tax provisions feed on varying measures of income.  For instance, the new 0.9% Medicare surcharge on earned income sinks in its fangs when your wages and self-employment income exceed $250K ($200K for single taxpayers).  The painful 3.8% Medicare surcharge on investment income bleeds you when your adjusted gross income exceeds $250K ($200K for single taxpayers).  You can't even count on the 15% long term capital gains tax rate any more.  The new long term capital gains rate of 20% will bite you if your taxable income exceeds $450K ($400K for single tax payers).  The new tax rate of 39.6% starting for taxable income above $450K ($400K for single taxpayers) is another painful pint for Count Dracula.

Worse yet is how these provisions combine for even more serious financial blood letting.  For example, let's say you want to sell a piece of commercial real estate where you have a modest gain of $200K.  If your taxable income, as a result of the sale, exceeds $450K, your capital gains tax rate goes up from 15% to 20%.  But's that's not enough blood loss.  To the extent that the gain drives your adjusted gross income above $250K, you'll get bitten for the 3.8% Medicare surcharge on your investment income over the $250K.  That includes the real estate gain.  If your income would have otherwise been below $250K, not only does the federal capital gains tax rate go from 15% to 20%, but you get to pay the additional 3.8% Medicare tax for a total tax bite of 23.8%.  But the bite goes even deeper.  The gain can subject any of your other investment income to the same 3.8% fang marks.

Another painful bite from the gain on your property comes from the return of the phase out of itemized deductions based on income.  Your capital gain substantially increases your income and will thus reduce your itemized deductions such as mortgage interest and real estate taxes.  Your actual federal tax rate on the property sale could come close to 30% after taking into account all of the interactions between facets of the new law, which is a never satisfied vampire.

If you own a company that annually pays you a bonus to reduce company taxes, the vampire wants a bite out of this as well.  If your bonus takes you above $250K in earned income, you'll pay 0.9% on the excess with the Medicare surcharge on earned income.  Not only that, but the income from the bonus may expose your financial neck to the new 39.6% tax rate and subject your investment investment income to the 3.8% Medicare tax.

How can you wave a financial cross or eat enough garlic to avoid the vicious bites of the new law?  First, pay close attention to the timing of your income.  Spread your income out over multiple years, if possible.

If you are selling a property for a substantial gain, consider selling other assets, where you may have unrealized losses.  If you're holding on to a worthless stock, consider taking the loss in the same tax year as the property sale gain.

Offsetting the two allows you to get more than just a $3K deduction in the current year for a lone stock loss.  You can potentially offset all of the stock loss against the gain from the property sale.   By reducing the net gain, you reduce or eliminate the chance of getting bitten by the 3.8% Medicare surcharge, and you keep the vampire from feeding on your itemized deductions as well.

When considering a year end bonus, look at both the corporate tax rate and your effective personal tax rate after the bonus.  If the corporation is paying 34% and you have no plans to distribute dividends, you may find that not taking the bonus reduces your total tax bloodletting by keeping you below the 39.6% upper personal tax rate.

If you own an S corporation, reconsider your level of participation in the company.  If you receive income classified as passive from the company, you'll get a 3.8% tax bite from the Medicare surcharge on net investment income.  Participating sufficiently to become active in the business is like blowing a breath full of garlic at the surcharge.  It will fly back to its cave and wait to feed until you have passive income.

S corporations waive the cross at the tax act vampires in another way.  Consider an S corporation election for your business if you currently operate as a sole proprietorship or a partnership.  If you actively participate in an S corporation, only your wage income is subject to the 0.9% Medicare tax.  With a sole proprietorship or partnership, all of your profits are potentially subject to the 0.9% Medicare tax.  Dividends from active participation in S corporations are also not considered investment income for the 3.8% tax on net investment income.  S corporations are your Van Helsing, chasing away the new tax act vampires almost entirely.

Tax planning is more crucial than at any time since Ronald Reagan was President.  Eyeballing your 2013 situation against 2012 won't do.  The tax vampires will visit most affluent small business owners in 2013.  But with a little planning, they won't bleed you dry.

Thanks for reading!  As always, for real tax and accounting advice, please visit our main S&K web site at www.skcpas.com.  Also, please like the "How to Screw Up Your Small Business" Facebook page.

Until next time, let's do it to them before they do it to us.

Sunday, 3 November 2013

Paper Cup Making Machine for set up Small Business

Paper Cup Making Machine is a very good option for set up a small business at home or anywhere.


Demand and Market of Paper Cups:
Paper Cups are generally used in coffee stalls, tea stalls, soft drinks stalls, juice stalls. Paper Cups are also used in various occasions to serve tea, coffee, juice, clod drinks etc. the demand of Paper Cups is found all throughout the year. With this Paper Cup Making Machine you can make Paper Cups of different sizes.

How to make paper Cups with Paper Cup Making Machine:
At first you have to buy role of laminated coating paper from market. This paper is available in the market of Boithakkhana market in kolkata. The price is approximately Rs.80 per kg. now set the paper on the indicated place of the machine and start the machine. That’s all. You can make 55 Paper Cups per minute with Paper Cup Making Machine.
It needs 2 hp motor and 220 to 440 volts to operate the machine.

Price of the Paper Cup Making Machine:
The price of the Paper Cup Making Machine (including motor) is approximately Rs. 13 lakh.

Where to buy the Paper Cup Making Machine:
Bharat Machine Tools Industries,
61, Ganesh Chandra Avenue,
Kolkata-700013

KK, 1 Nov, 2013