Friday, 19 November 2010

Women Entrepreneurs Featured on "Homemade Millionaire"

Every day, women in the U.S. think of useful inventions and business ideas and yet don't have the time or resources to catapult their creations to the next level. TLC has joined forces with HSN and Milojo Productions (owned by Kelly Ripa and Mark Consuelos) to premiere the six-part series "Homemade Millionaire" on November 19 at 10pm ET/PT. The series offers aspiring female entrepreneurs the potential opportunity of a lifetime - to have their innovative ideas sold on-air and online through interactive multichannel retailer HSN.

"We are super excited to be working with TLC and HSN on this project," explains Kelly Ripa and Mark Consuelos. "We're sent so many innovative products from women every day, and to be able to help them get into the marketplace is a dream come true for us. These inventors have worked so hard in this show. We're beyond proud of them."

Each hour-long episode of "Homemade Millionaire" follows the competitive journey of three women vying for a chance to sell their inventions on HSN. The lucky inventors were put through a series of tasks designed to get their product ready for consumers. Helping Kelly coach these women along the way are two business experts, Wendy Robbins and Ed Evangelista, who serve as mentors for these budding business women as they evolve their product and build a unique marketing strategy to present to HSN.

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