Why arsonists wish they had a Google+ business page

OK, lets say you're an arsonist, hell-bent on angst, and thinking it would be cheaper to burn stuff down if you would go to the neighborhood Costco store and buy napalm in volume.  Then, the more you think about it, this whole "sneak in and burn down buildings for no reason" is actually a lot of hard work.  I mean, it's hot and you got burned that one time.  It was a big owee.  And then it dawns on you....instead of doing all this hard work yourself, why not sell napalm to other arsonists and have them do the work for you!  You could buy a pallet of napalm at Costco, and then open an online business selling it!  But wait, who would know about my new small business?  How would I get the word out to other arsonists?  Well here's one idea; create a Google+ business page.

Why would you want to create a stupid Google+ business page?  Because it's not stupid, that's why. Google+ is yet another outlet for you to grow your business. I know, I know, you're saying "another social channel for me to keep up with?"  Look, the point isn't that "you have another social channel to keep up with".  The point is that you have another social channel to grow your business with.  See the point?  Glass half empty or half full?  You might be pressed for time running your small business, but just keep your pants on long enough to read this article.  A year from now, you don't want to be looking back and wondering "what if I had just done that stupid Google+ thing a year ago."
Step 1: Create a Personal Account

OK, the first thing you need is a Google+ personal account.  When you visit the link below, if you don't have one, it's going to make you create one.  It will ask for your name and some other overly personal stuff.  Oh, and when it asks you "what is your favorite coffee?", tell it you love the Guatemalan Antigua El Valle from Allegro at Whole Foods.  Believe me, it is Fair Trade coffee that does not suck.

Here are the simple steps to create your Google+ business page 

1. Visit http://www.google.com/+/business/

2. Click the link at the top that says "for Business"

3. After that you'll click the button to Create your Google+ page

4. Next you'll tell it that your are a Company, and fill out some stuff like the name of your company and website url.

5. Add your company tagline and a logo.  Google+ wants a logo that is square in shape and is 250px x 250px.  If they don't get what they want, they cry like little girls about it until you give them the right size logo. 

That's it. You have your Google+ business page. From there on, it's up to you to spread the word about your Google+ business page.  

• Share it with the connections you make on Google+ and in your Google+ circles. 
• Add a Google+ button to your website.  This will make it easy for people to find your page and recommend it to others.  
• Add posts to your Google+ business page frequently and be sure to make them public posts.

Here's a helpful video to get you started growing your Google+ presence.

Don't forget about LinkedIn either